New Race Director

Drum Roll Please!

Please welcome our new Race Director, Jolene Sell! Here’s a bit about Jolene:


She’s a Registered Dietitian at the University of Wisconsin-Whitewater and a graduate of the University of Wisconsin-Green Bay with a bachelor’s degree in Human Biology-Nutrition Science/Dietetics. She competed four years in Division One Athletics on the Green Bay Women’s Cross-Country Running Team and earned All-Conference Honors. With a passion for nutrition and physical activity, she believes healthy eating and exercise is a lifestyle. She has been running since she was 13 years old and continues her passion for running by taking part in local Wisconsin races as well as completing half and full marathons across the nation including the 2012 Boston Marathon. She is also the manager at Drumlin Dining where she directs a number of full time employees as well as many part time students. Her background as both an athlete and manager makes Jolene imminently qualified to work with the dedicated returning team leaders and large number of volunteers

I can’t wait to meet all these amazing volunteers that have dedicated themselves to making the Discover Whitewater Series Half Marathon, 5K and Fit Kid Shuffle such an important regional event. It is truly a special race for the participants and my goal is to ensure that it remains a safe, fun and challenging run. I want to get started building upon the greater base we have now and expand the number of runners this year. I am also very interested in working with the local running clubs and health and fitness operations to expand the number of local runners training for ours and other races.”


Jeffery Knight, Greater Whitewater Committee President and CEO also serves as the race’s Executive Director had this to say about Jolene,

Jolene is an amazing athlete that also has leadership experience. She has an excitement and zeal for running and fitness and will bring that excitement to our race. She is aware of our goals to expand the number of registered participants by at least 10% this year and feels that it a very reasonable goal. I can’t wait to have Jolene meet all our incredible team leaders and start building upon the success of the past two years.”

Traci Wilson, last year’s Marketing Director and Assistant Race Director, praised the appointment,

From the moment I met Jolene I knew that not only was she the right person for the job, but she also had the personality to fit in very well with all our volunteers. The race has a special place in my heart and Jolene will help the community make it bigger and better”


Welcome Jolene! We look forward to seeing where you will take the 2015 Race Series!